I’m Joan “Raven” Friedlander

I help women navigating big life transitions who suddenly feel vulnerable around money.

I want you to know you’re not alone. I’ve worked with women navigating divorce, illness, business pivots, and big identity shifts, guiding them to honor their energy, reorient their choices, and reclaim what matters most. These kinds of transitions are no joke, but the spirit is strong and you can get through it.

Signs You’re at a Turning Point:

• You’ve always made money work, one way or another. But things have changed and the old strategies aren’t cutting it anymore.
• The external circumstances aren’t the whole story. Something deeper is shifting, and it’s messing with your sense of security.
• You tell everyone you’re fine, but lie awake at night wondering, “What if I’ve screwed this up? What if I can’t recover?”

What’s Going On?

You’re beginning to see through the facade – of money, busyness, and status – but aren’t sure what that means for you. This isn’t just about money, either. It’s about what your money has been propping up, and whether that’s still working for you. It’s about your identity, your capacity, and what you want next.

My Approach – Financial Sovereignty

I guide you to create a living budget and cash flow plan that reflects your reality today. This isn’t just about dollars and cents. It’s about:

• Soothing your nervous system
• Rebuilding with clarity and confidence
• Aligning spending with your actual capacity

Many coaches help you align spending with your values. I go one level deeper, into the unconscious scripts about success, productivity, and self-worth that unwittingly drive your money behaviors. it can feel personal, but it’s not.

The goal: a strong foundation for the next chapter of life.